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101 Best Real Estate Websites, Ranked & Reviewed (UPDATED!)

by TJ Kelly Published Jan 16, 2018 · Last updated Sep 26, 2018 3,114 Views

101 Best Real Estate Websites Mxt Media.Let’s face it. Most real estate websites are terrible. Like, really bad.

It’s nobody’s fault. Agents don’t have time (and most don’t have the resources) to design and develop a custom, professional real estate website.

The overwhelming majority of real estate websites run on a done-for-you solution like KW’s Placester partnership or any of the other systems licensed by the big franchises.

Those licensed systems get the job done, but they kinda suck. One-size-fits-all doesn’t work in real estate, especially on the web.

So we set out to find 100 examples of great real estate agent, broker, or team websites. We personally reviewed every site listed in this post and we ranked them according to several factors.

Table of Contents

 

Why we made this list

Crappy Real Estate Websites.

None of the sites on our list look like this.

We had to. There are too many bad real estate websites out there.

With this list, we hope to demonstrate to real estate agents and brokers—and their technology providers—that R.E. websites can be beautiful.

Real estate can be boring. And we all know how the kind of reputation it has. But that doesn’t mean we can’t put out great digital marketing.

Branding, advertising, and digital experiences can go a long way toward growing your business within your market, and improving the whole industry by extension.

So we made this list with 3 goals in mind:

  • Celebrate people who did great work
  • Showcase the great work they did
  • Inspire more people to do great work

 

101 Best Real Estate Websites, Ranked & Reviewed by Mxt Media.

The list — 101 best Real Estate websites

Without further ado, here’s our list of the 101 best real estate websites listed from 100 down to 1, with screenshot(s), SEO details, and brief description of each.

We contacted someone at every last one of these companies to tell them they’re on our list. Most were very happy to be included.

Make sure you check out the Takeaways section at the bottom of this post to see what lessons we learned by studying these 101 websites.

Enjoy!

 

Show #81-100

 Unbelievable!  This list has 101 of the best real estate websites.  Each site is ranked 1-101 with a description and review.  Here's remax.co.uk.  Who made the cut?

101) remax.co.uk

Re/Max United Kingdom (Re/Max), London, UK | Agents: Multiple

  • Domain Rating

    50

  • Backlinks

    1,730,000

  • Referring Domains

    605

  • CMS

    None / PHP

  • Developer

    Unknown

Not afraid to break the mould of conventional realtor websites, RE/MAX has focused on a website that has fewer photos and more icons in their corporate colors.

It’s easy for any multinational corporation to throw some resources at a campaign and quickly outpace the single agents in the market.

But RE/MAX still deserves credit.

Plenty of corporate and/or expensive websites still suck! This one does not. Especially with the original iconography.

Nice work, RE/MAX UK staff!

 This is a list of the 101 best real estate websites.  We ranked each site 1-101 and reviewed them all.  Here's jamakelaardij.nl.  Did your site make the list?

100) jamakelaardij.nl

Ja!, Amsterdam, Netherlands | Agents: Multiple

  • Domain Rating

    39

  • Backlinks

    1,860

  • Referring Domains

    72

  • CMS

    WordPress

  • Developer

    Unknown

A realtor riding a bike in a suit with a sold sign?  That’s different, memorable and fun.  Congrats on not following conventions of the industry!

Disclaimer: bike riding is—I think?—much more common in the Netherlands than here in the US. So maybe this isn’t quite as unconventional as it seems?

We’re really not sure.

In any case, this site is strong on branding. The yellow box signs are unmistakable!

 Crazy!  This is a list of the 101 best real estate websites.  Here's tkrei.com.  Is your site on the list?

99) tkrei.com

Turnkey Real Estate, Tacoma, WA | Agents: Multiple

  • Domain Rating

    34

  • Backlinks

    69

  • Referring Domains

    25

  • CMS

    WordPress

  • Developer

    Unknown

Grow with us. Nice image, nice slogan.  Simple, memorable and emotionally-charged.

 Here are 101 of the best real estate websites.  Here's bialkinrealty.com.  Who made the list?

98) bialkinrealty.com

Bialkin Realty, Santa Rosa, CA | Agents: Robert and Sierra Bialkin

  • Domain Rating

    43

  • Backlinks

    304

  • Referring Domains

    67

  • CMS

    WordPress

  • Developer

    Unknown

Bahahahaha!  Love the sense of humor.  Way to bring some personality to your real estate website!

 WOW!  We made a list of the 101 best real estate websites.  We reviewed each site and ranked them 1-101.  Here's onevalleyrealty.com.  Is your site on the list?

97) onevalleyrealty.com

One Valley Realty, Allentown, PA | Agents: Multiple

  • Domain Rating

    39

  • Backlinks

    249

  • Referring Domains

    19

  • CMS

    WordPress

  • Developer

    Enter.net

Nice picture and slogan One Valley.  The rest of your website is crisp, concise and clean.  Great work!

 WOW!  Looking for the best real estate websites? Here are 101 of them.  We reviewed and ranked each site, 1-101.  Here's halifaxrealestateblog.ca.  Who made the list?

96) halifaxrealestateblog.ca

Jeremiah Wallace, Halifax, NS | Agents: Jeremiah Wallace

  • Domain Rating

    30

  • Backlinks

    606

  • Referring Domains

    28

  • CMS

    Weebly

  • Developer

    Weebly

Nice branding Jeremiah.  A stat and rant-driven weekly blog on the market.  Prospects can come back weekly to see market stats and your take on what is going on in the market.

 Awesome!  Each site is ranked 1-101 with a description and review.  Here's aaroe.com.  Guess who made #1!

95) aaroe.com

John Aaroe Group, Beverly Hills, CA | Agents: Multiple

  • Domain Rating

    54

  • Backlinks

    50,500

  • Referring Domains

    1,140

  • CMS

    None / Ruby on Rails

  • Developer

    Unknown

We really liked how inviting it was to check out their blog and social channels.

 Whoa!  Looking for the best real estate websites? Here are 101 of them.  Each site is ranked 1-101 with a description and review.  Here's corcoran.com.  Did your site make the list?

94) corcoran.com

Corcoran Group, New York, NY | Agents: Multiple

  • Domain Rating

    60

  • Backlinks

    2,040,000

  • Referring Domains

    3,560

  • CMS

    None / IIS

  • Developer

    Unknown

Sorry Barbara – we love you, but we are not featuring your site because of aesthetics…but we love your sliding “what’s your price range” tool!

 Looking for the best real estate websites? Here are 101 of them.  We reviewed each site and ranked them 1-101.  Here's northwood.com.  Guess who made #1!

93) northwood.com

Northwood Realty Services, Wexford, PA | Agents: Multiple

  • Domain Rating

    50

  • Backlinks

    21,800

  • Referring Domains

    544

  • CMS

    Other / Unknown

  • Developer

    Unknown

Official realtor of the Pittsburgh Penguins.  How could we leave them off the list with a picture like this?

 Check this out!  Looking for the best real estate websites? Here are 101 of them.  Each site is ranked 1-101 with a description and review.  Here's shupilov.  Want to see who made the list?

92) shupilov

Group Elite Canada, Montreal, QC | Agents: Multiple

  • Domain Rating

    43

  • Backlinks

    198

  • Referring Domains

    64

  • CMS

    Imperia

  • Developer

    Unknown

Fun color scheme.  Of all the sites we reviewed this was the only one to offer workshops!  They also had free eBooks.  Nice thinking outside of the box.

 Looking for the best real estate websites? Here are 101 of them.  We reviewed and ranked each site, 1-101.  Here's katiasamson.com.  Who made the list?

91) katiasamson.com

Group Elite Canada, Montreal, QC | Agents: Katia Samson

  • Domain Rating

    34

  • Backlinks

    39

  • Referring Domains

    16

  • CMS

    Imperia

  • Developer

    Unknown

Like a well staged listing, we enjoyed our tour of Katia’s website.  She was also clear on her website that she does staging…good to know.

 Here are 101 of the best real estate websites.  Here's smithandassociates.com.  Is your site on the list?

90) smithandassociates.com

Smith & Associates, St. Petersburg, FL | Agents: Multiple

  • Domain Rating

    50

  • Backlinks

    13,400

  • Referring Domains

    530

  • CMS

    Other / Unknown

  • Developer

    Unknown

Nice move, Smith.  You caught our attention with your tag line.  Now it’s your move (I’m not sure what I meant by that).

 Incredible!  We listed 101 of the best real estate websites.  Each site is ranked 1-101 with a description and review.  Here's thenextrealty.com.

89) thenextrealty.com

Next Step Realty, New York, NY | Agents: Multiple

  • Domain Rating

    45

  • Backlinks

    1,290

  • Referring Domains

    202

  • CMS

    WordPress

  • Developer

    Unknown

There are no pictures of real estate on the home page – The Next Step focuses on client video testimonials and they highlight their customer satisfaction rating of 90%.  Great use of social proof!

 This list has 101 of the best real estate websites.  Here's amherstmadisonlegacy.com.  Curious who made the list?

88) amherstmadisonlegacy.com

Amherst Madison Legacy, Boise, ID | Agents: Multiple

  • Domain Rating

    42

  • Backlinks

    415

  • Referring Domains

    83

  • CMS

    WordPress

  • Developer

    Boston Logic

A fast moving slide show draws you in with punchy calls to action.  Like this one…

 Unbelievable!  This is a list of the 101 best real estate websites.  We reviewed each site and ranked them 1-101.  Here's kwboise.com.  Did your site make the list?

87) kwboise.com

Keller Williams, Boise, ID | Agents: Multiple

  • Domain Rating

    45

  • Backlinks

    55,500

  • Referring Domains

    90

  • CMS

    Other / Unknown

  • Developer

    Thrive

In an unconventional move, all the photos are in black and white.  Very artistic.  But they turn to color once you put your mouse over them.  Nice touch!

 Incredible!  This is a list of the 101 best real estate websites.  We reviewed and ranked each site, 1-101.  Here's stlouishome.com.  Guess who made #1!

86) stlouishome.com

Redkey Realty, St. Louis, MO | Agents: Anne Dunajcik

  • Domain Rating

    36

  • Backlinks

    1,120

  • Referring Domains

    134

  • CMS

    WordPress

  • Developer

    Unknown

Anne is not afraid to have some fun on her website, for example – this custom map was pretty cool.  We noticed the reference from Albert Pujols too!

 Incredible!  Looking for the best real estate websites? Here are 101 of them.  Here's bancwise.com.  Who made the list?

85) bancwise.com

Bancwise Realty, Lincoln, NE | Agents: Multiple

  • Domain Rating

    40

  • Backlinks

    471

  • Referring Domains

    63

  • CMS

    None / IIS

  • Developer

    Superlative Inc.

Bancwise made the list it took just 7 words for us to know exactly where Bancwise stands in the market.

 Crazy!  We listed 101 of the best real estate websites.  Each site is ranked 1-101 with a description and review.  Here's cityhomecollective.com.  Curious who made the cut?

84) cityhomecollective.com

City Home Collective, Salt Lake City, UT | Agents: Multiple

  • Domain Rating

    51

  • Backlinks

    8,370

  • Referring Domains

    755

  • CMS

    Other / Unknown

  • Developer

    Unknown

Very contemporary.  Nice use of soft colors and the social media buttons were the best of all the sites we evaluated.

 Whoa!  Each site is ranked 1-101 with a description and review.  Here's winkworth.co.uk.  Is your site on the list?

83) winkworth.co.uk

Winkworth, Islington, UK | Agents: Multiple

  • Domain Rating

    51

  • Backlinks

    913,000

  • Referring Domains

    1,290

  • CMS

    None / Ruby on Rails

  • Developer

    Homeflow

Very professional site, Winkworth.  Interesting home page image – customers browsing listings outside of your store front.

 Unbelievable!  We made a list of the 101 best real estate websites.  We reviewed each site and ranked them 1-101.  Here's donnaboruck.com.  Curious who made the list?

82) donnaboruck.com

Re/Max Hallmark Realty (Re/Max), Ottawa, ON | Agents: Donna Boruck

  • Domain Rating

    43

  • Backlinks

    178

  • Referring Domains

    38

  • CMS

    Private Systems Network

  • Developer

    Webware

Donna also had a cool map, but we give her props here because she had the most obvious call to action – Contact Donna!

Jump: Intro · The List · Bonus · Takeaways · Methods · Download

Show #61-80

 Unbelievable!  This list has 101 of the best real estate websites.  We reviewed each site and ranked them 1-101.  Here's mattrichling.com.

81) mattrichling.com

Re/Max Hallmark Realty (Re/Max), Ottawa, ON | Agents: Matt Richling

  • Domain Rating

    41

  • Backlinks

    888

  • Referring Domains

    50

  • CMS

    Squarespace

  • Developer

    Unknown

Matt – thanks for having a personality. Your quote from your mom brought a smile to our faces.

 Unbelievable!  We listed 101 of the best real estate websites.  Here's calljoshroy.com.  Guess who made #1!

80) calljoshroy.com

Roy Group, Wichita, KS | Agents: Josh Roy

  • Domain Rating

    17

  • Backlinks

    24

  • Referring Domains

    14

  • CMS

    WordPress

  • Developer

    Unknown

This was too interesting to leave out.  When you land on the page it automatically loads a video endorsement from real estate power house and Shark Tank celebrity Barbara Corcoran.  Well played, sir.

 Here's accentrealtors.com.  Curious who made the cut?

79) accentrealtors.com

Accent Realtors, Tulsa, OK | Agents: Paul Wheeler

  • Domain Rating

    37

  • Backlinks

    1,080

  • Referring Domains

    66

  • CMS

    Other / Unknown

  • Developer

    Dakno Marketing

A clean site with very distinct sections, it doesn’t hit you over the head with listings on the home page, and hits with emotional impact with this pic.  Cute kids.

 Here are 101 of the best real estate websites.  We ranked each site 1-101 and reviewed them all.  Here's livingroomre.com.  Want to see who made the cut?

78) livingroomre.com

Living Room Realty, Portland, OR | Agents: Multiple

  • Domain Rating

    50

  • Backlinks

    15,900

  • Referring Domains

    518

  • CMS

    WordPress

  • Developer

    Unknown

Finally a realtor website without stock photos (are so it seemed!). “Where’s your living room?” is such catchy slogan and the photography appeals to average, every day people.  Nice work.

 We made a list of the 101 best real estate websites.  We reviewed each site and ranked them 1-101.  Here's scottward.me.  Want to see who made the cut?

77) scottward.me

East Bay Real Estate, Berkeley, CA | Agents: Scott Ward

  • Domain Rating

    40

  • Backlinks

    34

  • Referring Domains

    24

  • CMS

    WordPress

  • Developer

    Unknown

Scott – you are on the list for your creative explainer videos.  Not just one, but two – one for buyers and one for sellers.  Interesting concepts.

 Awesome!  We listed 101 of the best real estate websites.  We reviewed each site and ranked them 1-101.  Here's nebraskarealty.com.  Who made the cut?

76) nebraskarealty.com

Nebraska Realty, Omaha, NE | Agents: Multiple

  • Domain Rating

    50

  • Backlinks

    34,600

  • Referring Domains

    370

  • CMS

    Amazon

  • Developer

    Unknown

Nice job on the unique slogan – very memorable, and I have to say I did not anticipate seeing a lawn mower during this research.  The rotating realtors in the top corner was also a unique touch.

 Awesome!  We made a list of the 101 best real estate websites.  We reviewed each site and ranked them 1-101.  Here's annakintown.com.  Who made the cut?

75) annakintown.com

Keller Williams in Town, Atlanta, GA | Agents: Anna Kilinski

Very nice site Anna. This was the part of the home page that jumped out – displaying how easy it is to search your site from any device.

 Unbelievable!  We reviewed each site and ranked them 1-101.  Here's beckymorris.com.  Want to see who made the cut?

74) beckymorris.com

Beacham & Company, Atlanta, GA | Agents: Becky Morris

  • Domain Rating

    40

  • Backlinks

    911

  • Referring Domains

    206

  • CMS

    WordPress

  • Developer

    Artwave

Becky – your picture that shows up in our browser tab?  Show stopper!  Love it!

 WOW!  This is a list of the 101 best real estate websites.  Each site is ranked 1-101 with a description and review.  Here's arizonabest.com.  Did your site make the list?

73) arizonabest.com

Arizona Best Real Estate, Phoenix, AZ | Agents: David MacIntyre

  • Domain Rating

    44

  • Backlinks

    1,580

  • Referring Domains

    106

  • CMS

    WordPress

  • Developer

    Boomtown

Someone was going to make the list with a beautiful golf course shot. Nice touch on also using a photo for the Live Chat that we have not seen (everyone seems to use the exact same pic).

 Awesome!  Here's drewgilmorehomes.com.  Want to see who made the cut?

72) drewgilmorehomes.com

Drew Gilmore, Kansas City, MO | Agents: Drew Gilmore

  • Domain Rating

    38

  • Backlinks

    8

  • Referring Domains

    5

  • CMS

    Squarespace

  • Developer

    Unknown

Drew Gilmore is a different kind of thinker. A clean, crisp, website and so is his other site – www.7dayhometour.com – where sellers sign up for…7 days.

 Incredible!  This is a list of the 101 best real estate websites.  We ranked each site 1-101 and reviewed them all.  Here's kristisoligoteam.com.  Want to see who made the list?

71) kristisoligoteam.com

Reece Nichols Real Estate, Kansas City, MO | Agents: Kristi Soligo

  • Domain Rating

    35

  • Backlinks

    125

  • Referring Domains

    5

  • CMS

    Wix

  • Developer

    Unknown

Just when we were getting sick of reviewing realtor websites, along comes Kristi Soligo. What a fresh of breath air – very unique design.

 Crazy!  This is a list of the 101 best real estate websites.  We reviewed each site and ranked them 1-101.  Here's sandipressley.com.  Is your site on the list?

70) sandipressley.com

Sandi Pressley, Albuquerque, NM | Agents: Sandi Pressley

One statement says it all <insert mic drop>.

 Incredible!  We listed 101 of the best real estate websites.  Here's allmetrodchomes.com.  Who made the cut?

69) allmetrodchomes.com

Century 21, Washington, DC | Agents: Rob Carter

  • Domain Rating

    0

  • Backlinks

    0

  • Referring Domains

    0

  • CMS

    WordPress

  • Developer

    Unknown

Ok, Rob Carter…we say your pic on the top right, so we just had to click the arrow.  Down drops a spot for us to contact you.  Nice touch.  Welcome to the list.

 Awesome!  We made a list of the 101 best real estate websites.  We ranked each site 1-101 and reviewed them all.  Here's maureenseguin.com.  Who made the cut?

68) maureenseguin.com

Century 21, Vancouver, BC | Agents: Maureen Seguin

  • Domain Rating

    40

  • Backlinks

    647

  • Referring Domains

    19

  • CMS

    WordPress

  • Developer

    Realty Butler

This one made us stop. “Personal Real Estate Corporation”. We had never seen those 4 words in that combination before. Great personal branding Maureen. Your home page made us feel calm, and you introduced yourself to us instead of flashing any real estate. It stood out. Bravo!

 Whoa!  Here are 101 of the best real estate websites.  We reviewed and ranked each site, 1-101.  Here's ruthanddavid.com.  Is your site on the list?

67) ruthanddavid.com

Re/Max, Vancouver, BC | Agents: Multiple

  • Domain Rating

    45

  • Backlinks

    2,180

  • Referring Domains

    282

  • CMS

    WordPress

  • Developer

    Guaranteed SEO

A great looking site, worthy of being on the list, but the clincher was the commitment to a podcast that you post on your blog. Keep up the great work!

 Incredible!  We listed 101 of the best real estate websites.  Each site is ranked 1-101 with a description and review.  Here's millermillerrealestate.com.  Did your site make the list?

66) millermillerrealestate.com

Coldwell Banker, Naperville, IL | Agents: Ryan and Sarah Miller

  • Domain Rating

    39

  • Backlinks

    1,890

  • Referring Domains

    338

  • CMS

    Other / Unknown

  • Developer

    Unknown

A compelling slide show “above the fold” and 3 separate videos of featured listings on the home page. Very professional and engaging.

 Incredible!  We listed 101 of the best real estate websites.  We reviewed and ranked each site, 1-101.  Here's michellekimsf.com.  Curious who made the cut?

65) michellekimsf.com

Michelle Kim Real Estate Group, San Francisco, CA | Agents: Michelle Kim

  • Domain Rating

    30

  • Backlinks

    16

  • Referring Domains

    6

  • CMS

    WordPress

  • Developer

    Unknown

Michelle – you get it. Great story telling. Thanks for telling us about you in your video. Great work.

 Incredible!  This is a list of the 101 best real estate websites.  We reviewed and ranked each site, 1-101.  Here's bonniespindler.com.  Want to see who made the list?

64) bonniespindler.com

Bonnie Spindler, San Francisco, CA | Agents: Bonnie Spindler

  • Domain Rating

    39

  • Backlinks

    38

  • Referring Domains

    18

  • CMS

    WordPress

  • Developer

    Unknown

Bonnie Spindler, you are not afraid to niche it down and call yourself the Victorian Specialist. And we are not afraid of putting you on our list.

 Awesome!  This is a list of the 101 best real estate websites.  Here's melissatucci.com.  Did your site make the list?

63) melissatucci.com

Coldwell Banker, San Diego, CA | Agents: Multiple

  • Domain Rating

    41

  • Backlinks

    292

  • Referring Domains

    24

  • CMS

    WordPress

  • Developer

    Unknown

Official broker for the Padres? Sweet!  You’re on the list!  Nice shot of the stadium.

 Check this out!  We made a list of the 101 best real estate websites.  Here's allandomb.com.  Did your site make the list?

62) allandomb.com

Allan Domb Real Estate, Philadelphia, PA | Agents: Multiple

  • Domain Rating

    45

  • Backlinks

    6,090

  • Referring Domains

    113

  • CMS

    Real Estate Webmasters

  • Developer

    Results Repeal

Ok, how cool is this? Put your mouse of the drone pic and see where options for sale exist?  Well done Allan Domb.  Well done.

Jump: Intro · The List · Bonus · Takeaways · Methods · Download

Show #41-60

 Whoa!  This is a list of the 101 best real estate websites.  Here's houstonproperties.com.  Want to see who made the list?

61) houstonproperties.com

Keller Williams, Houston, TX | Agents: Paige Martin

  • Domain Rating

    53

  • Backlinks

    52,700

  • Referring Domains

    699

  • CMS

    WordPress

  • Developer

    Unknown

Packed with information, Paige’s home page has it all.  You cannot to any real estate search in Houston without Paige being everywhere.

 Unbelievable!  Here are 101 of the best real estate websites.  Here's norhillrealty.com.  Who made the list?

60) norhillrealty.com

Norhill Realty, Houston, TX | Agents: Multiple

  • Domain Rating

    38

  • Backlinks

    98

  • Referring Domains

    32

  • CMS

    WordPress

  • Developer

    Unknown

So this is not your average looking real estate home page.  Kudos to Norhill for just being different.

 Check this out!  This list has 101 of the best real estate websites.  We reviewed and ranked each site, 1-101.  Here's miamirealestateguy.com.  Curious who made the cut?

59) miamirealestateguy.com

West Side Estate Agency, Miami, FL | Agents: Stavros Mitchelides

Clean and uncluttered, Stavros does a good job of featuring himself well on the page, and has a very robust blog.

 Unbelievable!  Each site is ranked 1-101 with a description and review.  Here's carswellandpartners.com.  Guess who made #1!

58) carswellandpartners.com

Ernie Carswell and Partners, Beverly Hills, CA | Agents: Ernie Carswell

  • Domain Rating

    36

  • Backlinks

    130

  • Referring Domains

    54

  • CMS

    WordPress

  • Developer

    Unknown

A smart blog design allows you to scan through an array of house and neighborhood related topics.  Great photography as well.

 WOW!  Here's a-krealestate.com.  Who made the list?

57) a-krealestate.com

AK Real Estate, Washington, DC | Agents: Multiple

  • Domain Rating

    42

  • Backlinks

    14,600

  • Referring Domains

    61

  • CMS

    WordPress

  • Developer

    Unknown

A great looking site AND you have blogged since 2011? Keep up the great work!

 Crazy!  Looking for the best real estate websites? Here are 101 of them.  We reviewed and ranked each site, 1-101.  Here's stevencohenteam.com.  Curious who made the cut?

56) stevencohenteam.com

Keller Williams, Boston, MA | Agents: Steven Cohen

  • Domain Rating

    41

  • Backlinks

    150

  • Referring Domains

    46

  • CMS

    Other / Unknown

  • Developer

    Union Street Media

Clean, simple, to the point and the only site we reviewed that allowed you to translate into four other languages. Somebody did his homework on his target market!

 Whoa!  We listed 101 of the best real estate websites.  We reviewed each site and ranked them 1-101.  Here's northofbostonrealestate.com.  Want to see who made the list?

55) northofbostonrealestate.com

Re/Max Leading Edge (Re/Max), Boston, MA | Agents: Sven Anderson

  • Domain Rating

    43

  • Backlinks

    480

  • Referring Domains

    66

  • CMS

    WordPress

  • Developer

    Artifakt

Smart content marketing, with guides to schools and niche answers to geographic questions, like the top 5 water parks around Boston.

 We made a list of the 101 best real estate websites.  We ranked each site 1-101 and reviewed them all.  Here's theintegrityteam.com.  Curious who made the cut?

54) theintegrityteam.com

Re/Max Defined (Re/Max), Multiple | Agents: Multiple

  • Domain Rating

    39

  • Backlinks

    100

  • Referring Domains

    16

  • CMS

    WordPress

  • Developer

    Artifakt

Smart.  Not many real estate websites actually have the team photo IN A HOUSE!  It makes you feel like they all showed up to your open house 🙂

 Incredible!  This list has 101 of the best real estate websites.  Each site is ranked 1-101 with a description and review.  Here's ericareddy.com.  Who made the list?

53) ericareddy.com

Royal LePage Signature Realty (Royal LePage), Toronto, ON | Agents: Erica Reddy

  • Domain Rating

    38

  • Backlinks

    7

  • Referring Domains

    3

  • CMS

    WordPress

  • Developer

    Artifakt

What stood out on this site was Erica’s comparison of performance metrics for the average agent in Toronto, and compared it to her team’s performance.  Nicely done, Erica!

 Crazy!  We reviewed and ranked each site, 1-101.  Here's moving2madrid.com.  Want to see who made the cut?

52) moving2madrid.com

Moving to Madrid, Madrid, Spain | Agents: Multiple

  • Domain Rating

    42

  • Backlinks

    777

  • Referring Domains

    186

  • CMS

    WordPress

  • Developer

    Unknown

Outstanding contrast on the calls to action – either call them or book a free consultation. The site is clean, well designed and professional. Nice messaging too – they are your personal property shopper.

 Whoa!  Each site is ranked 1-101 with a description and review.  Here's binabgroup.com.  Who made the cut?

51) binabgroup.com

Binab Group - Engel and Volkers (Engel and Volkers), Victoria, BC | Agents: Multiple

  • Domain Rating

    35

  • Backlinks

    10,900

  • Referring Domains

    34

  • CMS

    WordPress

  • Developer

    Unknown

Photography is important folks. Here is a site that shows how it’s done. Check out the headlights on this photo and a tempting call to action.

 Unbelievable!  We listed 101 of the best real estate websites.  Here's yvonnemauro.kuperrealty.com.  Curious who made the cut?

50) yvonnemauro.kuperrealty.com

Kuper Sotheby's International (Sotheby's International), San Antonio, TX | Agents: Yvonne Mauro

  • Domain Rating

    52

  • Backlinks

    159

  • Referring Domains

    37

  • CMS

    Other / Unknown

  • Developer

    Unknown

Holy story telling! What a well designed short film to introduce yourself. Personal branding at its best!

 Crazy!  We listed 101 of the best real estate websites.  We reviewed each site and ranked them 1-101.  Here's platinumhomesales.com.  Is your site on the list?

49) platinumhomesales.com

The Platinum Group, Colorado Springs, CO | Agents: Multiple

  • Domain Rating

    46

  • Backlinks

    3,320

  • Referring Domains

    164

  • CMS

    Other / Unknown

  • Developer

    Unknown

Outstanding use of video! You know your market – you are not selling houses. You are selling Colorado Springs. Your Economic Development Office should be using your video!

 We made a list of the 101 best real estate websites.  Each site is ranked 1-101 with a description and review.  Here's marlonpradana.com.  Want to see who made the list?

48) marlonpradana.com

Oakwyn Realty Ltd., Vancouver, BC | Agents: Marlon Pradana

  • Domain Rating

    27

  • Backlinks

    11

  • Referring Domains

    4

  • CMS

    Other / Unknown

  • Developer

    Brixwork

A minimalist approach. It’s like his site is an art gallery. Check it out.

 Here are 101 of the best real estate websites.  We reviewed each site and ranked them 1-101.  Here's davidanthonie.com.  Curious who made the list?

47) davidanthonie.com

Berkshire Hathaway, Los Angeles, CA | Agents: David Anthonie

  • Domain Rating

    37

  • Backlinks

    95

  • Referring Domains

    25

  • CMS

    WordPress

  • Developer

    Agent Image

David – your video selfie that takes over the page definitely increased our dwell time. We were waiting to see what happens next! Great job on taking us through houses in a fast paced way. We feel like we got to you know in a short period of time.

 Whoa!  This is a list of the 101 best real estate websites.  Here's homesinsantabarbara.com.  Want to see who made the cut?

46) homesinsantabarbara.com

Calcagno & Hamilton, Santa Barbara, CA | Agents: Multiple

  • Domain Rating

    40

  • Backlinks

    439

  • Referring Domains

    73

  • CMS

    Squarespace

  • Developer

    Unknown

You had us on the drone footage!

 Unbelievable!  We made a list of the 101 best real estate websites.  Here's thejills.com.  Want to see who made the list?

45) thejills.com

Coldwell Banker, Miami, FL | Agents: The Jills

  • Domain Rating

    50

  • Backlinks

    12,300

  • Referring Domains

    576

  • CMS

    Internap / Resi

  • Developer

    Resi

The video gallery is like watching a reality TV show. I love the “Jills” brand – twice the selling power.

 Awesome!  We made a list of the 101 best real estate websites.  Each site is ranked 1-101 with a description and review.  Here's garyhennesrealtors.com.

44) garyhennesrealtors.com

Gary Hennes Realtors, Miami, FL | Agents: Multiple

  • Domain Rating

    47

  • Backlinks

    2,120

  • Referring Domains

    100

  • CMS

    WordPress

  • Developer

    TREMGROUP

I love the “Take Us Home” tag line. An inspiring photo makes the visitor picture what life could be like. See the subliminal “g” on the left hand side? Nice branding.

 Unbelievable!  Looking for the best real estate websites? Here are 101 of them.  Here's greatcoloradohomes.com.

43) greatcoloradohomes.com

Great Colorado Homes, Colorado Springs, CO | Agents: Multiple

Some out of the box design was done on this site. Like arrows that look hand-drawn, and fun videos. Great work.

 Check this out!  Here's citychicrealestate.com.  Is your site on the list?

42) citychicrealestate.com

City Chic Real Estate, Washington, DC | Agents: Multiple

  • Domain Rating

    40

  • Backlinks

    1,160

  • Referring Domains

    82

  • CMS

    WordPress

  • Developer

    Unknown

So is this a tech company or a real estate brokerage? Nice look and feel.

Jump: Intro · The List · Bonus · Takeaways · Methods · Download

Show #21-40

 Crazy!  We made a list of the 101 best real estate websites.  Here's nicolemuk.com.  Did your site make the list?

41) nicolemuk.com

Berkshire Hathaway, Princeton, NJ | Agents: Nicole Muk

  • Domain Rating

    36

  • Backlinks

    12

  • Referring Domains

    4

  • CMS

    WordPress

  • Developer

    Unknown

Nicole, you had us as soon as we saw your home page picture…

 This is a list of the 101 best real estate websites.  We reviewed each site and ranked them 1-101.  Here's chicora.com.  Curious who made the cut?

40) chicora.com

Coldwell Banker Chicora (Coldwell Banker), Myrtle Beach, SC | Agents: Multiple

  • Domain Rating

    44

  • Backlinks

    5,880

  • Referring Domains

    189

  • CMS

    GoDaddy

  • Developer

    realistiQ iQ Web

Their photos are Instagram-esque.

 WOW!  This is a list of the 101 best real estate websites.  We reviewed and ranked each site, 1-101.  Here's thealtmanbrothers.com.  Is your site on the list?

39) thealtmanbrothers.com

Douglas Elliman, Beverly Hills, CA | Agents: Josh and Matt Altman

  • Domain Rating

    50

  • Backlinks

    2,480

  • Referring Domains

    400

  • CMS

    WordPress

  • Developer

    Unknown

The photos could be a bit sharper, but they have an amazing social proof section (perhaps we screen capture that), and a very clever footer that shows their social media links.  You can find the brothers on the hit Bravo TV show Million Dollar Listing.

 Check this out!  We listed 101 of the best real estate websites.  Here's rapidnyc.com.  Who made the list?

38) rapidnyc.com

Rapid Realty NYC, New York, NY | Agents: Multiple

  • Domain Rating

    46

  • Backlinks

    3,580

  • Referring Domains

    458

  • CMS

    None / PHP

  • Developer

    Unknown

Is this even a real estate website?  It just looks so much fun to work there!  There are pictures of people getting tattoos!  Whaaaaat?  They show 7 separate awards that they have won and it’s clear that this is a real estate company that just thinks DIFFERENTLY.

 Unbelievable!  Here's ryanserhant.com.  Curious who made the list?

37) ryanserhant.com

Nest Seekers, New York, NY | Agents: Ryan Serhant

  • Domain Rating

    50

  • Backlinks

    1,460

  • Referring Domains

    198

  • CMS

    WordPress

  • Developer

    Michael Peres

Well played Ryan.  Your social collage made us follow you to Instagram which led is into feeling like we know you more.

 Crazy!  We listed 101 of the best real estate websites.  Each site is ranked 1-101 with a description and review.  Here's debradobbs.com.  Curious who made the cut?

36) debradobbs.com

Debra Dobbs, Chicago, IL | Agents: Debra Dobbs

  • Domain Rating

    46

  • Backlinks

    120

  • Referring Domains

    13

  • CMS

    WordPress

  • Developer

    Chicks on Wire

People want to work with winners, and Debra is not shy about letting you know about her well deserved recognitions.  Her social icons are custom and very cool.

 Awesome!  This is a list of the 101 best real estate websites.  We ranked each site 1-101 and reviewed them all.  Here's 360grouprealty.com.

35) 360grouprealty.com

The 360 Group, Pittsburgh, PA | Agents: Multiple

  • Domain Rating

    37

  • Backlinks

    8

  • Referring Domains

    7

  • CMS

    WordPress

  • Developer

    Agent Image

There were other sites that had more stunning photography. But this site really speaks to the visitor. A fun background picture with 3 distinct ways to channel why you are there – buying, selling, or browsing. Their video is very customer-centric – they quickly introduce the team and you know that they have an expert for every part of the process for you.

 Incredible!  We reviewed and ranked each site, 1-101.  Here's joycerey.com.  Want to see who made the list?

34) joycerey.com

Coldwell Banker Residential Brokerage (Coldwell Banker), Beverly Hills, CA | Agents: Joyce Rey

  • Domain Rating

    52

  • Backlinks

    4,270

  • Referring Domains

    966

  • CMS

    WordPress

  • Developer

    Unknown

A gorgeous site. You were on the list Joy, but this blog post made us fall in love.

 Awesome!  Here are 101 of the best real estate websites.  We reviewed and ranked each site, 1-101.  Here's davedowns.com.  Is your site on the list?

33) davedowns.com

Re/Max DFW Associates (Re/Max), Dallas, TX | Agents: Dave Downs

Clean, elegant and an amazing shot of Dallas Fort Worth.

 Here are 101 of the best real estate websites.  We reviewed and ranked each site, 1-101.  Here's merrimack-valley.com.  Guess who made #1!

32) merrimack-valley.com

RealLiving Schruender Real Estate (RealLiving), Merrimack Valley, MA | Agents: Ryan Schruender

  • Domain Rating

    32

  • Backlinks

    95

  • Referring Domains

    20

  • CMS

    WordPress

  • Developer

    Mxt Media

Blog-centric, follows Backlinko’s design and overall vibe. No listings; personal branding only.

 Incredible!  Here are 101 of the best real estate websites.  Each site is ranked 1-101 with a description and review.  Here's windermere.com.  Is your site on the list?

31) windermere.com

Windermere Services Company, Multiple | Agents: Multiple

  • Domain Rating

    64

  • Backlinks

    648,000

  • Referring Domains

    4,010

  • CMS

    MoxiWorks

  • Developer

    Agent Image

What an amazing home page photo – it is so simple but powerful as it makes you feel like you are getting a fresh start.  And the call to action is simple and clean – type in a city and get started.What an amazing home page photo – it is so simple but powerful as it makes you feel like you are getting a fresh start.  And the call to action is simple and clean – type in a city and get started.

 Check this out!  We ranked each site 1-101 and reviewed them all.  Here's joebabajian.com.  Who made the list?

30) joebabajian.com

Rodeo Realty, Beverly Hills, CA | Agents: Joe Babajian

Realtor to the stars Joe Babajian has a slick and simple site with inspiring photography.  And how do you not click on “celebrity clientele”?

 Crazy!  This list has 101 of the best real estate websites.  We reviewed and ranked each site, 1-101.  Here's zephyrre.com.  Is your site on the list?

29) zephyrre.com

Zephyr Real Estate, San Francisco, CA | Agents: Multiple

  • Domain Rating

    58

  • Backlinks

    499,000

  • Referring Domains

    613

  • CMS

    WordPress

  • Developer

    Unknown

Who needs a real estate shot? Zephyr’s selling proposition is about you, not real estate. Nice chat bot too!

 Unbelievable!  This list has 101 of the best real estate websites.  We reviewed and ranked each site, 1-101.  Here's mattlaricygroup.com.  Curious who made the list?

28) mattlaricygroup.com

The Matt Laricy Group, Chicago, IL | Agents: Matt Laricy

  • Domain Rating

    40

  • Backlinks

    440

  • Referring Domains

    52

  • CMS

    WordPress

  • Developer

    Unknown

A catchy slogan caught our eye.  Think Big.  Choose Small.  Click on the video.  It’s brilliant.  It starts with a recorded phone call of a prospect calling in.

 Crazy!  Here are 101 of the best real estate websites.  We ranked each site 1-101 and reviewed them all.  Here's goodlife.luxury.

27) goodlife.luxury

Goodlife Luxury, Austin, TX | Agents: Multiple

  • Domain Rating

    46

  • Backlinks

    2,130

  • Referring Domains

    160

  • CMS

    None / Ruby on Rails

  • Developer

    RealSavvy

Well this is interesting. A real estate company encouraging you to download their app, instead of focusing on themselves or pushing their listings right away. Very clean presentation. Their domain isn’t .com, it’s .luxury.

 WOW!  We ranked each site 1-101 and reviewed them all.  Here's kennytruong.com.  Who made the cut?

26) kennytruong.com

Climb Real Estate, San Francisco, CA | Agents: Kenny Truong

  • Domain Rating

    42

  • Backlinks

    767,000

  • Referring Domains

    72

  • CMS

    GoDaddy

  • Developer

    Unknown

This design will not be for everyone, but it definitely stood out. Great use of modern fonts, and the map is pure genius.

 Whoa!  Here are 101 of the best real estate websites.  We reviewed each site and ranked them 1-101.  Here's sevengables.com.  Is your site on the list?

25) sevengables.com

Seven Gables Real Estate, Tustin, CA | Agents: Multiple

  • Domain Rating

    47

  • Backlinks

    1,190

  • Referring Domains

    105

  • CMS

    Other / Unknown

  • Developer

    Unknown

Slick video, modern fonts, well spaced. A beautiful site.

 Check this out!  Looking for the best real estate websites? Here are 101 of them.  Each site is ranked 1-101 with a description and review.  Here's lajollahomes.com.  Did your site make the list?

24) lajollahomes.com

Berkshire Hathaway, La Jolla, CA | Agents: Greg Noonan

  • Domain Rating

    43

  • Backlinks

    929

  • Referring Domains

    154

  • CMS

    WordPress

  • Developer

    Agent Image

Yeah, we just couldn’t say no to this pic.

 Incredible!  We reviewed each site and ranked them 1-101.  Here's montecito-realestate.com.  Who made the cut?

23) montecito-realestate.com

Riskin Partners, Montecito, CA | Agents: Multiple

  • Domain Rating

    48

  • Backlinks

    3,600

  • Referring Domains

    217

  • CMS

    Squarespace

  • Developer

    Unknown

The virtual tour was addictive. Then we found out there is a virtual reality. Shut the front door!

 Unbelievable!  We reviewed each site and ranked them 1-101.  Here's greaterlondonproperties.co.uk.  Guess who made #1!

22) greaterlondonproperties.co.uk

Greater London Properties, London, UK | Agents: Multiple

  • Domain Rating

    43

  • Backlinks

    2,050

  • Referring Domains

    96

  • CMS

    WordPress

  • Developer

    Totality Services

Tremendous use of video, taking us through their office space, with the agents collaborating. Overlayed was social proof (103 reviews from Trust Pilot), and a visible call to action (free instant evaluation).

Jump: Intro · The List · Bonus · Takeaways · Methods · Download

Show #1-20

 Incredible!  Here are 101 of the best real estate websites.  We reviewed each site and ranked them 1-101.  Here's boldnewyork.com.  Want to see who made the cut?

21) boldnewyork.com

Bold New York, New York, NY | Agents: Multiple

  • Domain Rating

    50

  • Backlinks

    6,860

  • Referring Domains

    163

  • CMS

    WordPress

  • Developer

    Unknown

Their logo and branding exude prestige and authority.  Their agents slide over the pictures of the available spaces, making it an attention grabbing call to action to contact them when you are interested in an available space.  The font in the footer could be larger though.

 Incredible!  We ranked each site 1-101 and reviewed them all.  Here's realestateagentpdx.com.  Curious who made the list?

20) realestateagentpdx.com

Premiere Property Group, Portland, OR | Agents: Stephen FitzMaurice

Stephen – your video on your life story was pure gold. It highlighted why you should use a great agent, and it instantly made us want to work with you. You get the best story telling award.

 WOW!  We made a list of the 101 best real estate websites.  Here's theredpin.com.  Curious who made the list?

19) theredpin.com

The Red Pin, Toronto, ON | Agents: Multiple

  • Domain Rating

    52

  • Backlinks

    15,200

  • Referring Domains

    913

  • CMS

    Amazon

  • Developer

    Unknown

Stunning photography, a nice logo / name combination, and a simple tool bar with a static call to action – well played Red Pin.

 Check this out!  We listed 101 of the best real estate websites.  Here's trelora.com.  Is your site on the list?

18) trelora.com

Trelora, Denver, CO | Agents: Multiple

  • Domain Rating

    43

  • Backlinks

    1,160

  • Referring Domains

    175

  • CMS

    Squarespace

  • Developer

    Unknown

“Not your Grandma’s Realtor” – Trelora has a super cool slider that calculates commissions when you slide the home along the bar.  Super cool.

 This list has 101 of the best real estate websites.  We reviewed each site and ranked them 1-101.  Here's craigtanngroup.com.  Who made the cut?

17) craigtanngroup.com

Huntington & Ellis, Las Vegas, NV | Agents: Multiple

  • Domain Rating

    39

  • Backlinks

    97

  • Referring Domains

    25

  • CMS

    Squarespace

  • Developer

    Unknown

This was like flipping through your favorite coffee table book.

 Incredible!  Each site is ranked 1-101 with a description and review.  Here's christophechoo.com.  Curious who made the list?

16) christophechoo.com

Coldwell Banker, Beverly Hills, CA | Agents: Christophe Choo

  • Domain Rating

    48

  • Backlinks

    13,700

  • Referring Domains

    1,130

  • CMS

    WordPress

  • Developer

    Tizish

Helicopters, cars, the Playboy Mansion and some cool video graphics. This is definitely worth checking out for ideas on your drone footage.

 WOW!  Looking for the best real estate websites? Here are 101 of them.  We ranked each site 1-101 and reviewed them all.  Here's nlrealestate.nl.  Curious who made the cut?

15) nlrealestate.nl

NL Real Estate, Amsterdam, Netherlands | Agents: Multiple

  • Domain Rating

    45

  • Backlinks

    140

  • Referring Domains

    50

  • CMS

    Squarespace

  • Developer

    Unknown

They have a team video that is a movie trailer. A movie trailer! It is hilariously engaging, well choreographed and I instantly loved them!

 Awesome!  We reviewed each site and ranked them 1-101.  Here's teamdivarealestate.com.  Want to see who made the cut?

14) teamdivarealestate.com

Coldwell Banker, Seattle, WA | Agents: Multiple

  • Domain Rating

    42

  • Backlinks

    1,460

  • Referring Domains

    204

  • CMS

    WordPress

  • Developer

    Unknown

Team Diva! What the….? You guys are hilarious. Good on you for not being yourself and not a typical real estate website!

 Check this out!  We ranked each site 1-101 and reviewed them all.  Here's home61.com.  Want to see who made the list?

13) home61.com

Home61 Inc., Miami, FL | Agents: Multiple

  • Domain Rating

    41

  • Backlinks

    216

  • Referring Domains

    88

  • CMS

    Other / Unknown

  • Developer

    Unknown

A clean and very well designed site. It shows that their average agent response time is 6 minutes and 13 seconds. That’s awesome. Great work guys.

 Crazy!  Each site is ranked 1-101 with a description and review.  Here's climbsf.com.  Curious who made the cut?

12) climbsf.com

Climb Real Estate, San Francisco, CA | Agents: Multiple

  • Domain Rating

    53

  • Backlinks

    2,030,000

  • Referring Domains

    1,150

  • CMS

    WordPress

  • Developer

    Unknown

Climb’s video is clever. A dog eagerly awaits getting let into their space and then we are toured through their office space before any real estate shots. Smart smart smart.

 Awesome!  Here are 101 of the best real estate websites.  We ranked each site 1-101 and reviewed them all.  Here's ebby.com.  Who made the cut?

11) ebby.com

Ebby Halliday Realtors (Ebby), Dallas, TX | Agents: Multiple

  • Domain Rating

    55

  • Backlinks

    258,000

  • Referring Domains

    2,340

  • CMS

    None / PHP

  • Developer

    Unknown

Amazing photography draws you right in, and a clean design – there is the perfect amount of information on the home page.  One suggestion – there is no easy way to search all of the agents at the brokerage.

 WOW!  Here are 101 of the best real estate websites.  Here's rxrrealty.com.  Did your site make the list?

10) rxrrealty.com

RXR Realty, Uniondale, NY | Agents: Multiple

  • Domain Rating

    48

  • Backlinks

    2,240

  • Referring Domains

    336

  • CMS

    WordPress

  • Developer

    Unknown

OK you guys, so this is a landlord’s site, but you have to go to their site to check out the video. Best. Real estate. Video. Ever. Promise to come back to this article though :-).

 Crazy!  This list has 101 of the best real estate websites.  Here's nestrealty.com.  Who made the list?

9) nestrealty.com

Nest Realty, Charlottesville, VA | Agents: Multiple

  • Domain Rating

    49

  • Backlinks

    39,700

  • Referring Domains

    270

  • CMS

    Other / Unknown

  • Developer

    Unknown

Live Where You Love? What’s a word that is 10X more powerful than brilliant? That’s what we think of that slogan.

 WOW!  This list has 101 of the best real estate websites.  We reviewed and ranked each site, 1-101.  Here's hiltonhyland.com.  Want to see who made the cut?

8) hiltonhyland.com

Christie's International, Beverly Hills, CA | Agents: Multiple

  • Domain Rating

    55

  • Backlinks

    0

  • Referring Domains

    0

  • CMS

    WordPress

  • Developer

    imFORZA

Yeah, this is OK. If you’re into that sort of thing.

 Check this out!  We made a list of the 101 best real estate websites.  Each site is ranked 1-101 with a description and review.  Here's compass.com.  Is your site on the list?

7) compass.com

Compass, New York, NY | Agents: Multiple

  • Domain Rating

    59

  • Backlinks

    428,000

  • Referring Domains

    2,840

  • CMS

    None / Contentful

  • Developer

    Unknown

If Apple were to design a real estate website, this would be it.  Check out how amazing their map of offices is.

 WOW!  We ranked each site 1-101 and reviewed them all.  Here's theagencyre.com.  Did your site make the list?

6) theagencyre.com

The Agency, Beverly Hills, CA | Agents: Multiple

  • Domain Rating

    57

  • Backlinks

    0

  • Referring Domains

    0

  • CMS

    Real Estate Webmasters

  • Developer

    Real Estate Webmasters

The perfect blend of stunning photos, modern design and lack of clutter.

 Unbelievable!  We listed 101 of the best real estate websites.  We reviewed each site and ranked them 1-101.  Here's aaronkirman.com.  Who made the list?

5) aaronkirman.com

Aaron Kirman Partners, Beverly Hills, CA | Agents: Aaron Kirman

Stunning photography and amazing personal branding. The site makes you feel like you are browsing a high-end magazine.

The Videos section is a particularly nice touch. Especially with video becoming such an important part of real estate marketing and broader web use in general.

In my opinion, Aaron could make more use of his blog. I suspect it’s not a high priority in the grand scheme of his marketing efforts, but I think it could be!

Otherwise, a fantastic real estate website overall.

 WOW!  This is a list of the 101 best real estate websites.  We reviewed and ranked each site, 1-101.  Here's jademillsestates.com.  Who made the cut?

4) jademillsestates.com

Jade Mills Estates, Beverly Hills, CA | Agents: Jade Mills

  • Domain Rating

    51

  • Backlinks

    1,760

  • Referring Domains

    334

  • CMS

    None / ExpressJS

  • Developer

    Luxury Presence

Another Beverly Hills agent, another Beverly Hills-caliber website. The drone footage that takes over the page is a show stopper.

This one was also closely in the running for #1. A gorgeous site with excellent user experience and makes great use of its content and style.

Bravo Jade! Brilliant all around.

 WOW!  We made a list of the 101 best real estate websites.  Here's fredrikeklund.com.  Who made the list?

2) fredrikeklund.com

Fredrik Eklund, New York, NY | Agents: Fredrik Eklund

Is this a real estate website or GQ?  Fredrik is a New York city broker, Bravo TV reality star, and even a NY Times best-selling author.  And he’s got an amazing website.

It’s no surprise, really, that a television star whose brand is built on luxury would have a stellar website. And Fredrik certainly lives up to that.

This website would probably have been #1 if it were more about real estate itself. I’m speculating here, but I think at this point in Fredrik’s career, buying and selling real estate may not be his #1 focus anymore. At least that’s the way the website feels.

Gorgeous and inspiring, but more about the man than the service.

 Awesome!  This is a list of the 101 best real estate websites.  Each site is ranked 1-101 with a description and review.  Here's judymac.com.  Is your site on the list?

1) judymac.com

Crye-Leike, Memphis, TN | Agents: Judy McLellan

  • Domain Rating

    37

  • Backlinks

    475

  • Referring Domains

    123

  • CMS

    WordPress

  • Developer

    Neon Canvas

OK Judy. You did it. You were on list before we even scrolled down, then we saw great stuff when we did. Outstanding personal branding and elegance.

Beautiful typography, photography, and even stellar mega-menu-style hover/drop down menu to make sub-navigation a breeze between neighborhoods. This site is a home run all around.

If there’s one critique, it’s that the site is a little thin on content (other than listings, of course). A site: search on the judymac.com domain reveals north of 13,000 URLs indexed.

But.

When you take out listings, MLS sheets, and homesdetail pages, there are only 26 URLs indexed. And on the neighborhood pages, there are just 150 words or so. Not nearly enough for either SEO or users.

Judy and team, your website is practically perfect in every way… except the one that matters (second?) most. We hope you’ll consider 10x’ing the “know, like, trust” informational content on your non-MLS pages!

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Honorable Mention: TownCville.com

 Check this out!  Here are 101 of the best real estate websites.  We reviewed and ranked each site, 1-101.  Here's towncville.com.  Who made the cut?

0) towncville.com

Town, LLC (Independent), Charlottesville, VA | Agents: Multiple

  • Domain Rating

    6

  • Backlinks

    101

  • Referring Domains

    26

  • CMS

    WordPress

  • Developer

    Unknown

You want authority? TownCville.com has authority. This site has 250+ pages of original content, photos, and video tours of Charlottesville, VA and surrounding areas.

With unique and fun pages like Mountain Views, Lakes Alive, and A Stroll to Shoppes, Town does an INCREDIBLE job of romanticizing the community and giving prospective movers a snapshot into what living in Charlottesville is all about.

Classic local SEO for real estate strategy.

Town makes our list as an honorable mention. Being one of the newer sites on the list, they’re still building their Domain Authority, but we have no doubt that the great content will have them climbing the charts in no time.

The best part

Without a doubt, the best part of Town’s website is their custom filter interface. It’s perfect!

Town C-Ville's Custom Filters.

This is what we’ve been begging realtors for. Everyone has an IDX feed. Not everyone can convey authority, expertise, and familiarity in their community using custom-designed filters.

This feature screams “we know this town better than anyone!” It’s useful. It’s clean. It’s simple. And WOW is it effective.

Great work, Town team!

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Download or print the list

Download and print a paper-friendly version of the Top 101 Real Estate websites list. Maybe print it out and leave it on the desk in your broker’s office as a subtle hint 🙂

Download PDF.

Where should we send your files?

 

Bonus: RadPad

Best Real Estate Websites: RadPad.Yoooooo you gotta check out RadPad. This site is out of control.

Sure, it’s a rental service website, unlike the other 100 on this list. But we couldn’t leave it out. It’s too good.

A screenshot image of the homepage isn’t enough for this site. We had to do a screencast video.

You want to see a killer example of drone video in real estate marketing? Here you go.

Check this out—

THAT is how you build up your user experience! Extra special super duper brownie points for the “Filmed by RadPad Drone #3 in Chicago, IL” caption at lower left.

Amazing work, RadPad!

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Takeaways & Lessons Learned

Maybe this should have been at the top of the post. This is where the actionable info is. Any data study is useful not for its minutia but for its big-picture patterns.

Learning Gif.

Us, studying the data, basically.

So what did we learn? What patterns emerge when you study 100+ real estate websites over a few months? Some surprises and some no-brainers.

 

1) Big metros = big budgets = better websites

No shock here. The bigger cities with the highest property values have more sites on this list than the smaller locales.

Locale Population Median Home Value Sites on List
Beverly Hills, CA 34,687 $4,895,400 10
New York, NY 8,538,000 $1,390,000 7
Miami, FL 453,579 $927,692 4
San Francisco, CA 864,816 $1,204,700 4
Vancouver, BC 647,540 $941,100 4

By contrast, there are 40 cities on this list represented only once. Of those 40, the average population is 582,246. We did not bother to research median home values for those bottom 40 locales.

 

2) Big teams = big budgets = better websites

Corcoran Real Estate Team.We didn’t collect exact data on how many team members/agents are represented by each site, but there is a clear pattern (with a few notable exceptions).

The big sites are for teams or brokerages, not single agents. In fact, exactly ⅔ of the sites are listed as “multiple.”

Most of the exceptions—the other ⅓—are from Beverly Hills, New York City, San Francisco, Vancouver, and other big metros.

So there’s some causation/correlation confusion here. Are the great sites due to the big teams, the expensive markets, or both?

Or, rather, did the great website cause the big team? (Unlikely that the great website caused the expensive market…but I guess you never know!)

 

3) Use WordPress

WordPress.We use it. 25% of the web uses it. And apparently like 90% of agents & vendors/service providers use it.

There are even entire cottage industries dedicated to using WordPress for real estate. ThemeForest, the largest marketplace in the world for premium WordPress themes, has hundreds of themes designed specifically for real estate uses.

To say nothing of the millions of generic themes that could and do work well on RE sites.

There are even roundup-style posts showcasing the best WordPress real estate themes, like this pretty great one from WP Beginner.

WordPress is awesome. Use it. End of tip.

 

4) Real Estate WebmastersAgent Image

Real Estate Webmasters + AgentImage.These guys had the highest representation of service providers in our list, at 6 and 4 respectively. That was a little surprising to us at first.

We expected to see more examples of agents using these services, especially since they bill themselves as purveyors of excellent real estate websites.

Their sites are good, to be sure. But it sure would be a better testimonial for these shops if 75% of the list were using them.

Another surprise: Easy Agent Pro is missing from this list entirely. Their sites are fairly uniform in look and feel, but they are miles ahead of most real estate website designs.

The biggest takeaway from this is that your broker/franchise’s standard website isn’t good enough. If you want to really win at this game, you need a custom site, done by a professional.

 

5) Classic SEO: referring domains > # of backlinks

Ahrefs Logo.This was our favorite lesson. Fitting, since we’re a real estate SEO shop. But mostly it was vindicating that our research confirmed what we already knew about SEO writ large:

Number of referring domains is more important than number of backlinks.

This is a HUGE factor and it’s one that most website authors/owners/publishers fail to understand. To be fair, the SEO industry only recently confirmed it.

But it means that you should aim for as many different websites as possible when researching outreach/link-building options.

Sure, if you can get 10 legitimate links from one legitimate website, take them. But you’ll get more bang for your buck from 1 legitimate link from 10 different legitimate websites.

A no brainer, really. But lots of people don’t consider it.

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Google Search.

Just kidding. No Samsung junk in this office.

Our Methods

This one took a long time to compile. Not quite as long as our Best Facebook Groups for Real Estate post, but almost.

We spent days on Google, looking for other lists of great RE sites (slim pickins there). And we followed the trails through social media channels, seeing which sites got shared, etc.

Here’s how it all worked out.

 

1) SEO data by Ahrefs

Ahrefs Site Explorer.We chose to use Ahrefs data to analyze each website’s Domain Ranking, Backlinks, and Referring Domains.

We also make heavy use of SEMrush (heck yea that’s an affiliate link!) for research, especially on client projects, but Ahrefs had better data for this task.

As with all SEO data, the Ahrefs stats we quote in this article have a shelf life. They’ll be out of date within a few months.

There’s a lot more we could have done (and maybe will do?) with the Ahrefs or SEMrush data on these sites, but for this article, we chose to focus on the big, tangible metrics.

 

2) Heavy North American bias

North America Globe.We chose to stay almost exclusively in North America for our examples. We’re  in the USA and the vast majority of our audience and clients are too. So we thought USA seemed like a safe bet.

Of our 101 website results, only 3 are from outside North America. Another 3 are Canadian, and the remaining 95 are from somewhere in the US.

There are some distinct differences between US-based real estate and other parts of the world, but this post and list are not the place to discuss them. We’ll save that for another day.

 

3) Ranks are subjective

I Voted.This might be the biggest weakness of this list. But hey, isn’t that true of every ‘best___’ listicle? We had no truly scientific way of ranking these websites, so we did our best to evaluate based on a few standardized criteria:

  • Ahrefs SEO data
  • User experience
  • Branding
  • Uniqueness (ok, this one is hard to standardize)

Based on those elements, we sorted the list into high/mid/low groups, and then re-reviewed each grouping. We repeated the high-mid-low process within each group. This gave us loosely-defined subgroups of ~11 sites.

We reviewed each 11-site subgroup one last time and adjusted final numbers accordingly. This was done by committee (yay!) and it was the closest thing we could come up with to a fair, thorough process—something most clickbaity ‘best ___’ listicles seem to lack.

 

4) CMS & developer stats are educated guesses

CSS Source.We used BuiltWith.com and Chrome’s Web Inspector to look under the hood of each website.

For the most part, that gave us a pretty good understanding of the technology running the site.

For example, WordPress is visible from outer space. Its source code has the same identifiable patterns on every single site.

BuiltWith and Chrome can spot it coming a mile away.

With some of the other platforms, however, it wasn’t so easy. So in cases where Chrome/BuiltWith just listed “PHP” or something similar, we’d look for other clues.

In some cases, we were able to find admin login links which gave away the farm. But there were still plenty of sites which stumped us (which probably means they’re just custom-built without the use of any common CMS or platform).

BuiltWith Logo.The same methodology applies to finding the developers. Some left signals in the website’s footer or source code. Those were easy to spot. But many did not.

We even tried looking in some of the sites’ CSS and JS files to see if the developers left notes to each other or to future developers, as many do.

Again, we had some success there, but only limited. Most of these websites were built by mystery (to us, anyway) developers!

Side note: if you own one of these sites and want to give your developer credit, please let us know! We’ll be happy to add them.

Jump: Intro · The List · Bonus · Takeaways · Methods · Download

 

Download or print the list

Download and print a paper-friendly version of the Top 101 Real Estate websites list. Maybe print it out and leave it on the desk in your broker’s office as a subtle hint 🙂

Download PDF.

Where should we send your files?

 

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101 Best Real Estate Websites, Ranked & Reviewed (UPDATED!)

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