There’s no rocket science in Real Estate marketing. But there are a lot of moving parts. And every week, there’s a new startup or conference promising to revolutionize the industry.

So what do you do?

Learn.

Arm yourself with knowledge. You won’t have time to do it all. Plus, you probably didn’t go into real estate because you like Facebook ads. You have a real job. Marketing is just one of the necessary tasks.

But when you educate yourself on all the best tools and strategies for real estate online marketing, you’ll be better equipped to decide where to spend your time and money for maximum ROI.

Ok cool. But how do I learn?

Glad you asked. That one’s easy. Here are a few examples….

Continue Reading

The Cup of Coffee Method is simple, and incredibly effective for Local Business Link Building:

1. Reach out to other local businesses in your area
2. Ask if you can buy them a cup of coffee
3. Spend 30 minutes listening to their story
4. Record the conversation (video preferred but audio works too)
5. Promote the other business on your blog. Tell their story.
6. Politely ask if they’ll link back to your blog post from their site.
7. Rake in the local links.

Continue Reading